Even Mother Nature has a budget for advertising
04/26/2010
What makes a person return to a place that they’ve been dozens of times before? A waterfall for instance…has it really changed since the last time you saw it? Has the water miraculously changed directions, or worse, colors? What makes it different? How about everything surrounding the waterfall? The flowers, the trees, the greenery or lack of…even the animals are different. Each season brings a different picture. If it didn’t, we might not return. So Mother Nature does her own bit of advertising by simply changing the scenery. I can’t imagine the budget it takes to change the landscape of Arkansas four times a year, but I know she’s getting a great return in her investment. Whatever ad agency has her as a client sure has their work cut out for them.
“I need a budget quote on a snowy mountain in January, then a RL on Spring flowers by COB. We’ll need to have the FA to God by the end of September for Fall. Where are we on the summer garden layout?”
Spend some time outside this weekend. It will make Monday seem…not so Monday….I promise.